Search Engine Optimisation (SEO) strategy plays an important role in improving organic traffic to a website along with a high conversion rate, thereby affecting the bottom line of a company. If you want to improve the brand recognition of your company online and also bring in more traffic then you must hire the services of an experienced SEO company in Surat. There are many such companies available and you will not have any trouble in finding a highly experienced SEO company in Gurgaon. In this blog, we will share with you an SEO checklist that would guide you about the best SEO strategies to adopt for your website.
Therefore, let’s
dive in!
The
Latest SEO Checklist You Must Follow
Here is a list of
important SEO strategies that you must follow to make your website more visible
to bring in more traffic.
Create SEO Friendly URLs
Make sure that the
URL of your web page should contain the keyword and it should be short in
length. To find the best possible keyword for the URL you can make use of the
Google keyword planner.
The title should have a keyword
The title tag is a
very important element that influences page ranking. Therefore, make it a rule
to put the keyword at the beginning of the title and also keep the title within
60 characters to get better results.
Use H2 Tags ForYour Subheadings
You should use H2
tags that include a keyword in the subheadings. Subheadings play an important
role in improving the readability of a page as it breaks down the content into
small sections.
Put Images OnEvery Page
Videos, images, and
other multimedia elements can help in holding the attention of the viewer in
your content and reduce the bounce rate significantly. You must include them in
all the pages to increase the watch time of the viewers.
Use Keyword in the First Hundred Words
When you put blog
posts or articles your website, you must include the targeted keyword in the
first hundred words to get the maximum benefit.
Leverage Outbounds Links
You should link
your website to other related websites which will tell Google that your
webpages have good quality information, which in turn can help in the ranking
of your website.
Use Internal Links
You should always focus
on providing internal links with every new piece of content that you have
posted on your website. This will help Google algorithm to understand the
content of your website and index it.
Make Sure Your Pages Are Indexed
Make sure that all
your webpages are easily accessible to the search engine crawlers so that they
can go through your entire website and index all the contents.
Secure Your Website
Make sure that your
website is secure by using HTTPS. Google has confirmed that it gives higher
weightage to those websites that are more secure, which in turn can affect their
ranking.
Make Your Website Optimised For Mobile Screen
Google is following
Mobile-first policy and you must therefore make sure that your website is
optimised for mobile viewing.
Conclusion
These are just some
of the important points that you must keep in mind to ensure that your website get a better ranking in any organic-related search
results.
Website: https://www.webmatriks.com/
More Resources:
- How to Set SEO Goals & Objectives for Your Business?
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